Partners
The connective tissue between Google and Microsoft
Cross-organization scheduling is the last unsolved problem in calendaring. Google Calendar and Microsoft Outlook each solve scheduling beautifully inside their own walls — Synced lets them work together natively, respecting each platform's source of truth, permissions, and user experience.
Partner Thesis
Why Synced belongs in the Google & Microsoft ecosystems
We're not a replacement for Google Calendar or Outlook. We're the layer that makes both more valuable to the enterprises and AI agents that have to coordinate across them.
We deepen platform stickiness, not compete with it.
Synced makes Google Calendar more valuable to enterprises that have to coordinate with Outlook-heavy partners — and vice versa. Users have less reason to standardize away from their preferred platform.
Built on official APIs and protocols.
Google Calendar API, Microsoft Graph, and emerging standards like MCP (Model Context Protocol). Synced is a well-behaved citizen, not a scraping workaround.
The AI-native scheduling layer.
Synced ships with MCP and Slack integrations and is positioned as the scheduling primitive for AI agents that need to book time across organizational boundaries. As Copilot and Gemini move into agentic workflows, cross-org scheduling becomes critical — and is better served by a neutral layer.
We solve a measurable revenue-protection problem.
Sales cycles slow down, partnerships stall, and customer success suffers when scheduling friction exists between organizations. Co-selling Synced into mixed-tenant accounts is an enterprise expansion lever.
What partners get from Synced
A revenue lever for mixed-tenant accounts, a credible cross-platform answer for your sales teams, and deep technical alignment with your agentic roadmap.
Revenue share per seat
We mirror the model Google Workspace Marketplace and Microsoft AppSource already use with their partners — a percentage of seat revenue for accounts you bring in or co-sell. Predictable, recurring, and aligned with how your existing partner programs operate.
Marketplace presence
Listings on Google Workspace Marketplace and Microsoft AppSource that meet review standards, ship with verified domain trust, and are designed to convert from search.
Deep technical integration
Native hooks into Copilot and Gemini agentic workflows via MCP. Your AI assistants can book time across organizational boundaries — through Synced — without leaving your surface.
Co-marketing into mixed-tenant accounts
Joint case studies, webinars, and field enablement focused on enterprises that span both ecosystems. Synced gives your AEs a credible answer when prospects ask about cross-platform scheduling.
Vertical go-to-market
Joint motion into industries where cross-org coordination is structural: legal, professional services, healthcare, and M&A. We bring the wedge; you bring the relationship.
Neutral, well-behaved by design
Synced respects each platform's source of truth, permissions, and user experience. We're the connective tissue — not a competing scheduling silo trying to pull users out of your ecosystem.
What partnership looks like
Concrete, in-market motions — not vague alignment.
- Marketplace listings — Google Workspace Marketplace and Microsoft AppSource
- Co-marketing into mixed-tenant enterprise accounts
- Technical integration with Copilot and Gemini agentic workflows
- Joint go-to-market in legal, professional services, healthcare, and M&A
- Revenue share % per seat — same model your existing partner programs use
Let's build the cross-org scheduling layer together
We're actively expanding partnerships with platform vendors, AI assistant teams, and enterprise GTM partners. If your customers schedule across organizational boundaries, we should talk.